Open Call Jewelry Exhibition
Deadline: 15th May 2010
I Care A Lot - a portable discussion on the Middle East present a collection of Jewelry artworks in a group exhibition dealing with a verity of complicated themes associated with the Middle East.
THE CREATIVE BRIEF
Why jewelry?
Jewelry is an intimate art medium within the private and the public space which offers a personal relationship and an encounter between the wearer ,the viewer audience and the actual jewelry. It is an invitation to start a conversation and it can make a meeting possible. The body is a portable show case and the wearer chooses what and how to exhibit on him/her. Jewelry express the wearer character and sense of humor, it acts as an extension to the wearer personality, indicating his/her group of belonging, it is asking questions or claiming its opinion about the reality in which we live in, about our society, our surrounding and ourselves. By wearing jewelries we attain communication.
Cause we care.
The region’s history and present are seeded with continuous violent national, ethnic and other conflicts. In many aspects the Middle East is considered to be one of the most sensitive and unstable regions in the world; strategically, economically, politically, culturally and religiously. It is located in the center of the international politics agenda. Its historical role, its huge reserves of crud oil and its significance for the three largest monotheist religions are usually taken as reasons for the world’s ardent interest in the region. But the attitude towards the Middle East has pasted the point of a keen interest in world affairs.
By now it seems clear that the Middle East is perceived, especially by consumers of Western media, as the place where world dramas converge, or - more accurately - collide. It is almost the opposite of the Bermuda Triangle: everything that happens there pops up on our radars.
What is the Middle East? What is the source of our attraction to it? Is it just that it happens to be the most eventful place on earth? What is the nature of our commitment to effecting the future of the region? Do we really care about what goes on there? Do we really care about what goes on anywhere that is elsewhere? Do we care about the Middle East in a way similar to the way we care about how people look at us? Do we care about it the way we care about what people see in us?
DATES & JURY
I Care A Lot is online and open for entries from the 5th of September 2009. Entries will be accepted until March 2010. The nominees will be chosen by an international jury, and their art works will be exhibited online from the 15th of May, 2010.
A limited addition color printed catalog will be published on June 15th, 2010. The project will then be offered to galleries and museums for a future exhibition.
The International jury members will be announced soon.
ABOUT US
I Care A Lot is a not-for-profit, non-governmental group which aim is to facilitate the dialogue between the diverse cultures.
I Care A Lot is a platform for contemporary jewelry art whose aim is also to promote and raise its legibility as an art form by dealing with current issues.
I Care A Lot was founded in Stockholm, Sweden 2009 by Dana Hakim a jewelry artist and Yosef Bercovich a graphic designer.
For further information and guide lines for submission, please visit our website at
www.icarealot.me
Please visit us at www.icarealot.me or search for icarealot on Facebook or Twitter.





























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