DO PREVIEW
BERLIN!
The next edition of
PREVIEW BERLIN is scheduled to take off this
coming autumn, October 8-10, 2010. The venue will once again
be Berlin’s historic Tempelhof Airport, PREVIEW
BERLIN’s home since 2007. For the 2010 edition, the
fair will be moving to one of the hangars, showcasing 60
young national and international galleries.
PREVIEW BERLIN - The Emerging Art Fair
was founded in 2005, and it is being directed by two Berlin
gallerists and an artist: Kristian Jarmuschek (Galerie
Jarmuschek + Partner), Rüdiger Lange ( loop – raum für
aktuelle kunst) and Ralf Schmitt (MyVisit, formerly
Förderkoje®.)
The objective of
PREVIEW BERLIN is to allow sophisticated and
challenging contemporary art to be shown at a very early stage
on the international art market. PREVIEW
BERLIN showcases emerging galleries and project
spaces that reflect the newest tendencies in contemporary art.
Following this aim, PREVIEW BERLIN also works
as a platform for discussing different formats in the
presentation of contemporary art. For the 2009 edition, the
classic trade fair set-up of cubicles was dispensed with in
favor of presenting sculptures and installations in the open
space. This creative concept was developed as a reaction to
the current situation of the art market, promoting a
discussion about new paths in art communication and
appreciation.
For the sixth
edition of the fair in 2010, PREVIEW BERLIN
will present a concept which unites experiences gained from
all previous editions by developing a booth set-up, with a
specially conceived construction.
Applications
can now be submitted online until April 30th,
2010.
